Welcome a new era of being unapologetically YOU.

 Woman The F💗ck Up is an affirmation and a call to arms for our sisters to prioritise pleasure, joy, and so much more – from the bedroom to the boardroom.

If you’ve spent so much of your life giving to others, not advocating fully for yourself, not embracing all aspects of yourself and not feeling confident enough to show up, loud, proud and unashamedly YOU.

If you’re feeling the need for something MORE but you can’t quite put your finger on what that looks like. 

If you’re ready to rekindle the fire within you, that has laid dormant for too long, and embrace the unique YOU that deserves to be seen, loved and celebrated. 

If you’re ready to be BOLD!

Now is your time.

It’s time to wake T.F. up

It’s time to show T.F. up

It’s time to Woman The F💗ck Up. 

xx

Emma Sayle

Emma is the pioneering UK entrepreneur behind Killing Kittens, a global empowerment brand launched in 2005, now part of KK Group, which includes WAX social dating app, sistr and safedate and a network of 200,000+ members worldwide. She’s run events globally and an online community for sexual empowerment. In 2021, KK was named Growth Business of the Year, with Emma being a finalist in multiple entrepreneur awards.

Recognised as a leader in women’s empowerment, Emma’s featured in top entrepreneur lists and media outlets. An extreme sports enthusiast, she’s raised over £1M for women’s charities while balancing motherhood and global business leadership.

Sophie Stardust

Sophie is an award-winning entrepreneur who specialises in creating bespoke planners and journals, coupled with expert marketing support for speakers, coaches and authors.

Renowned for her innovative approach to productivity and marketing, drawing on 20+ years of business and marketing experience (incl working with Emma on the KK marketing and community teams since 2020), a history in the holistic and wellbeing space, and a passion for work-life balance, Sophie’s unique blend of creativity and strategic insight empowers her clients to achieve the winning combination of both professional success and personal fulfillment.

Calandra Balfour

Calandra is an innovative entrepreneur, business mentor and therapist, leading with her sex shops Lust!, Taboo, and the sex therapy practice Risk To Live. She holds space for women to explore and express their desires, aligning with the WTFU mission of empowering women to live boldly and unapologetically.

Featured on UK’s Channels 4 and 5, she advocates for open conversations about sex, challenging outdated norms and inspiring women to embrace their true selves, support each other, and realise their full potential.